SMART Rocks or SMART goals is an acronym that stands for Specific, Measurable, Attainable, Relevant, and Time-bound. Each Smart Rock must meet these criteria to be effective.

The rise of social media platforms is an unstoppable trend that continues to grow year after year. With new platforms like TikTok gaining popularity, people of all ages are increasingly drawn to the digital space. In 2020, studies showed that nearly 90% of people aged 18-29 had at least one social media account, while 81% of those aged 30-49 and 73% of those aged 50-64 also had accounts.